Usually it is said that company get listed when they need money but more money is never a bad (Info-edge knows it best). So Indian web companies should get listed on Stock Exchanges in India. This will not only give them money but also make them sounding familiar company. It has been seen that the listed company become more popular in consumer segment and its easy for them to expand. Enterprises also prefer the solutions and services from the listed company as they can trust more on them.
Hence its the perfect time for Rediff and Sify to get listed like other Indian web companies like Info-edge, 123greetings.com, etc. This will not only give them cash but will make them popular among the Indian Enterprises.
Rediff should utilize cash gain from IPO in:
1. Improving "Rediffmail" service
2. Building a good search engine (or having a tie-up in search which can earn them more cash)
3. Improve "Rediff Page" and make it more social.
4. Utilize in services like Blog, Song Buzz, Maps, etc.
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