Saturday, September 18, 2010

Indiatimes' mail service shut down for two days because of security update

Indiatimesmail is undergoing some security update which is good but because of that reason it is not working properly for last two days and this problem will continue till 19th as the official mail by indiatimes says. Due to this reason if someone is using it as a primary address for work or searching job, these days will be nightmare for them. This shows it is not serious about its mail service as other which are more popular as they are more serious about the mail service and hence trustworthy.

I would recommend that primary mail id should be on that site which has uptime 24X7 and do not shut down for any update. I would recommend that make primary id on one of these: Gmail, Yahoo mail, Hotmail, Aol, Rediffmail. Now a days in.com has emerged as the new serious contender so you can even have an id on this site as primary mail id.

If Indiatimes is not able to manage their email service well then they should outsource it like Sify had a partnership with Google to manage its mail service. This will help Indiatimes to concentrate on the news section which is the main base for them.

It was a surprise that they shut their mail service for two days for updating security as it was not expected from the third largest Indian internet company in terms of unique visitors. Indiatimes in the past have been in the race with Rediff to be India’s best internet company but they didn’t succeed in doing so and now Rediff and Indiatimes both declining together. I just don’t understand that why Indiatimes which is a lifestyle brand in India become a serious internet company in terms on email and social service.

Itimes have a flop because of the lack of publicity even being the largest selling print media. They had the potential for a good and cheaper publicity as being the best in print media but they didn’t went that way and lost somewhere in the race and is now weaker contender.

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