As the auction continues on Day2, we saw that demand for UP(E)(142cr) is less than Rajasthan(144cr). But i want to talk about the three licence that will be fetch by three private players. I think they will be Pan India Winner(Bharti and Reliance) and UP(E) leader by markey share - Vodafone (which may not win in some circle).
As i told in the previous blog post at varunway.blogspot.com that Vodafone leads with 43% market share in UP(E) so they will not let losing this circle as they are required to improve the service in this circle. 3G not only means faster internet and Video Calling but also also means better quality of 2G sevices. 3G will be helpful in removing disconnection of calls and congestion in the network. It will help Vodafone to make new subscribers as it will have more spectrum with better quality of service.
Since Vodafone is leading 2G provider so can’t take risk of not owning a 3G licence.
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